The Wizards (Weekly) Words of Wisdom
 | Each piece of content that you create should be focused on one or two keyword phases that are further supported by 5 to 6 of other words (LSI – words relating to your niche) to ensure your authority in the niche cannot be questioned. You do not want to talk about dog training in the majority of your content while adding keyword phases to a weight loss niche. This type of activity does not provide a good user experience and it is always best to focus your content rather than try to cover too many topics in the one piece of content. Focus on relevancy for each individual piece of content to improve the acceptance thereby creating diversity of your overall niche content publishing plan. |
 | When creating content for your niche you need to make sure you align your content to your niche. Your overall business objectives should be supported by your content subject matter focusing on your goal that you want to obtain such as to increase sales, traffic, serps or to simply inform the niche about a trending item. Stay focused on your goal creating daily content that is on topic - targeting your main objective. This will go a long way to your long term success. |
Helpful Tips:
- When linking content to your site, do it in a natural looking matter.
- The majority of your content should link to pages deep in your site where your own content resides.
- Save the general links from Social Signals and Author Profiles for your home page and category pages.
- Focus your keyword targeted content links to the content on your deep pages on your site.
NOTE: Make sure you use all the available links in your UAW content to maximize your link juice naturally.
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